New Cybersecurity Risks Faced by Businesses and How to Mitigate Them

The growing number of cyberattacks isn’t the only cause for concern at the moment; especially for businesses whose operations rely on cloud solutions and digitally stored information. Aside from the number of attacks, there is also a growing number of types of attacks targeting personal and business users.

Cybersecurity risks are becoming more diverse. Though, businesses need to play a more active role in managing those risks. Without taking active steps to manage security risks, it will be impossible to operate in a relatively safe way over a long period of time.

The newer cybersecurity risks may be more difficult to manage. To help you overcome these new challenges, we are going to review new cybersecurity risks and discuss how to best mitigate them in this article.


Social Media Fraud

Almost every business uses social media to interact directly with their customers and wider audience groups. But being active on social media is not without its risks. The biggest risk of them all is the risk of social media fraud.

What if someone impersonates your brand and tries to lure your customers to a phishing site to steal their login information? What if your customers are tempted by a seemingly legitimate promotional offer from the impersonator? Are you ready for these risks?

Business cyber security services for social media fraud address these potential risks – and many others – to protect the reputation of your business on social media. At the same time, the services are designed to protect your customers from potential threats.


DNS Spoofing

Fraud isn’t just happening on social media. Phishing sites are still notoriously effective. But the methods behind today’s phishing sites are actually more advanced than before. In the old days, attackers relied on users manually clicking on a phishing link; that is not the case today.

Attackers now have the ability to perform DNS spoofing, meaning users will actually enter your actual domain name or URL and get automatically redirected to phishing sites without knowing. Some phishing sites even use SSL to appear more convincing.

Increasing user awareness is how you mitigate this risk. You have to educate your users about how they can best protect themselves. Such as through validating the SSL certificate in use before performing any transaction. Actively shutting down phishing sites is the next step to take.


Vulnerabilities in Codes

The rapid adoption of cloud native CI/CD pipelines has its problems. On the one hand, your development cycles are far shorter than before. Thanks to the microservice approach and containers. On the other, security and compliance are usually sacrificed for the sake of speed.

The only way to mitigate this risk and reduce the attack surface of your website, app, or business in general, is by integrating security into the process directly. This way, compliance and security checks are actively performed before new updates are deployed to the cloud.

There are other new cybersecurity risks worth mitigating. But these three are the most prominent and the ones that pose the biggest threats – to deal with. Make sure you treat these risks seriously in order to protect the wellbeing of your business.

We are one of the leading web marketing & design companies in the greater Northwest region specializing in Internet Marketing Services. Our team has been serving the community for over 7 years.

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